Qualification -ASSOCIATE DIPLOMA IN MARKETING MANAGEMENT VBS005

 

A CAREER IN MARKETING MANAGEMENT CAN BE EXCITING AND REWARDING

Marketing Managers are responsible for all aspects of marketing, not just sales (Sales managers deal only with sales). In smaller businesses, the marketing manager may often also be the sales manager, but in large well structured organisations, the Marketing Manager could find themselves in charge of tasks as diverse as stock control and transport, packaging, general promotions, and after sales service, with one or several sales managers heading sales teams working under their direction.

This course aims to train you on a broad basis to undertake anything from a narrow to very broad scope of activities within the realm of business operations, specific to marketing.

Home Studies Course -Become a Marketing Manager

This course will assist you in developing your skills as a marketing manager in any industry. Whether you are looking to begin a career in marketing, or fine tune your marketing management skills, you will find the assistance you need within this course.

 

COURSE STRUCTURE AND CONTENTS

To obtain this qualification you need to undertake 15 modules as follows:

  • Business studies
  • Sales management
  • Sales skills
  • Advertising and promotions
  • Marketing systems
  • Business Coaching
  • Writing a web site (HTML)
  • Freelance writing
  • Publishing
  • Digital photography or Graphics
  • Introduction to psychology
  • Marketing psychology
  • E-commerce
  • Research Project I
  • Workplace Project (e.g. Workshop I or 100 hrs work experience)

 

Duration: 1,500 hours

 

Requirements to Pass

To pass each of the above modules, you must complete all assignments satisfactorily, and sit an exam for each module. If you fail anything you are allowed to repeat the work.

Research Project I  - To pass this, you must submit a a series of satisfactory assignments and a satisfactory final project.

In addition to the above, you must complete 100 hours of relevant work experience or attend 100 hrs of industry meetings. These activities must be verified in writing by a "reputable" third party, and approved as a valuable learning experience by a member of the ACS academic staff.

 

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